There’s a lot of speculations regarding featuring in such lists as “top free apps” in Google Play Store. What we know is that such lists are not made randomly and it’s kind of a big deal to break into these categories. We...

You may not know this but high quality backlinks can help you improve your ranking in Google Play Store. Let’s figure out how they work! Backlinks are simply incoming links from other websites. For ranking in the Play Store, rather than a web...

There’s no doubt you need a website for your app if you plan to stay in this business for long. A promo website for your app is your app’s home outside of the app store; a place where potential users can find all they need to know about your...

Video marketing is becoming very popular, and the reason of that is that it really works. We all know that app store is a different marketing platform and has its specific needs. So does a promo video work on app stores? Is it important, useful at...

So, let’s discuss one of the most interesting topics in app marketing! Is buying ads on such popular platforms like Facebook really effective to promote your app? What should we know before ordering? Let’s find out! Facebook is one of...

Most developers who just start their way in mobile marketing often feel confused about a user acquisition of their new app. Without a proper strategy, we can post it on the market and wait for ages till somebody downloads it. Sadly, even if...

 Tag cloud is a visualization of the most used words in any piece of text. This format is useful for quickly perceiving the most prominent phrases used in your reviews. The following reviews were not sorted according to any particular app category...