Category - ASO Tricks

So, you want to retain your users successfully in the long-term. Most app developers aim to have an engaged user base who find their app valuable and return to it on a regular basis. Blindly optimizing engagement metrics for their own sake isn’t...

The holiday season is soon to begin! App installs are at an all-time high during this time of the year. Starting with Halloween and ending with New Years, there lies a huge opportunity for you to garner some serious attention by optimizing your app...

Hopefully, you’ve noticed by now, but Google sneakily overhauled its entire Play Store without so much as an official announcement a couple of weeks ago. The old Play Store layout is out the window, and everyone’s carefully planned creative strategy...

Get to the TOP and stay there is becoming more and more difficult because of the fact that the application market is growing by leaps and bounds. As an application developer, what do you come across at the very beginning? If you create an app on a...

This summer App Store celebrated its 10th anniversary.  In the first quarter of 2018, it passed the 2 million stored apps milestone. Now add 3.8 million apps available at Google Play and we have a solid proof that the mobile apps industry keeps...

There are different ASO metrics but Conversion Rate is one of the most important ones. It tells app marketers and developers, how the listing is working in terms of “performance”. There are 2 “types” of app stores Conversion Rate: Conversion Rate to...

Smartphones appeared 10 years ago, and since then mobile apps and games have evolved a lot,  changing our lives from the way we interact with others to how we connect with brands and satisfy our needs. Almost every well-known brand offers mobile...

The competition in App stores is huge. When a new trend or idea appears, chances are a lot of apps already use it. So how do you make your own app stand out? ASO or App Store Optimisation is the process of optimizing an app in order to increase its...

This post was originally published at The Tool Let’s talk about mobile apps, App Store Optimization, business and money. At PickASO, the leader App Marketing agency in Spain, we run tons of experiments related to apps and App Store Optimization...

Here it is! Your mega list of ASO tips, tricks and tactics! We really hope it will come in handy and make your app even more successfull. So let’s not waste any time and start right away! ASO Text Tips & Stats 1. Include keywords in your...