Without improving your app you might lose your users. Even the dedicated ones. Ranks drop, bad comments start to appear on your app\u2019s page and the whole picture is suddenly not so bright. To prevent that, you should constantly improve your app and fix that nasty bugs.We know, that working on your app is a hard job. Promoting it – sometimes can seem even harder, just confusing. So to not waste all the work you have done and will do, let\u2019s figure out how to promote your app while releasing its updates.<\/p>\n
This a very useful promotion trick! So let\u2019s take a look!<\/p>\n
Keep your users engaged and give them a pleasant experience with your app.
\nEven if you put great care into building the first version of your app and you\u2019ve had people testing it, there\u2019s still a great chance that you still missed something.
\nOf course, focus on fixing bugs, but also you want to add features or some things you noticed users and bloggers complain about when reviewing your app. Don\u2019t go too crazy with it by releasing updates very often. Your goal is to make sure you keep your users interested and excited, and that your potential users don\u2019t think that your app is dead, which is just… frustrating.<\/p>\n
\u201cWHAT’S NEW<\/strong>\u201d section is great! Use it to your advantage. Don\u2019t limit yourself to \u201cMajor Bugs fixed\u201d or \u201c New features\u201d when filling the free space. Use this opportunity to talk to your audience and convince them to download your app and keep it for longer. A small bug-fixing update can be quiet, but when you\u2019re releasing new features<\/strong> you have an opportunity to communicate with your customers and reach out to others. So here are a few things you can do. First, if you have a blog\\website make sure you write a short post about it. It shouldn\u2019t be hard to write it, since it should be a detailed version of what you filled in the \u2018What\u2019s New\u2019 section of the Play Store. Explain each feature you added and why, insert a couple of screenshots, give a link to the Play Store details page and tell users to check the update. Use Twitter\/Facebook to talk about your app update. You can even start talking about new features as soon as you start working on them, letting users know when you submit the new release. When you finally release the update, you can once again use what you came up with in the \u2018What\u2019s new\u2019 section, with a link to your blog post or to the app\u2019s page or both. Sounds amazing!<\/p>\n Secondly, if you have a push notifications<\/strong> system, alert your users. But do it only for a major update that significantly improves your app or fixes a major issue: you don\u2019t want them feeling spammed.<\/p>\n And to finish, show your users that you care about them by listening to their feedback, react to it and improve your work bit by bit to have a happy, thriving business!<\/p>\n We can help you with your app promotion! Go to our site\u00a0https:\/\/goo.gl\/JA5dqM<\/a>\u00a0and check our keyword service that can boost your ranks on the store!<\/p>\n
\nDon\u2019t be too technical when talking about features or bugs: most users won\u2019t understand it so keep it simple.
\nThis not a hard thing to do but it will be of a great benefit to your app. If you are doing an update just for bug fixes, you can still mention what was new in the previous version.<\/p>\n